Since the November 16, 2010, announcement of her engagement to Prince William, all eyes have been on the lovely Kate Middleton, Britain’s princess-in-waiting (maybe to be titled “Her Royal Highness Princess Catherine of Wales”) and future queen. Everything from her plans to marry at Westminster Abbey on April 29, 2011, to her fashion picks is hot, hot news.
At the press conference, Kate looked so smashing in her sapphire blue, gathered-front engagement dress that the outfit became an instant fashion “must have.” It caused a shopping frenzy with women eager to copy Kate’s classic, ladylike, but sexy look. Only two days after she was seen wearing the silk jersey Issa London frock, the dress was sold out in London. It then became available online at Net-a-Porter.com for $535 but quickly sold out.
Within days, Tesco launched a replica version of the dress that was 20 times cheaper than the Issa, selling at £16 ($15.50). The Tesco version – in cotton – featured the same Issa length and waist-flattering, self-tie wrap style but with short sleeves. Within one hour of its availability, the Tesco knockoff design – dubbed “the Kate Middleton dress” – was sold out.
Peacocks, another British “high street” budget chain retailer, was not about to outdone by the competition. They released an even cheaper version than Tesco’s – in polyester with three-quarter-length sleeves – that also sold out within hours of hitting the market. Peacocks anticipated the instant sell-out, setting up the ‘Waity Katie’ waiting list dedicated to the dress in order for customers to avoid disappointment. Kate Middleton received the nickname ‘Waity Katie’ because she knew her fiance nine years before he proposed marriage.
It wasn’t just Kate’s dress that caused a fashion sensation. Jewelers around the world have been inundated with requests for replicas of her sapphire-and-diamond engagement ring. It is the same ring that Prince William’s father Prince Charles gave William’s mother, Lady Diana, in 1981, when they became engaged. After Diana’s death, the ring was passed down to Prince Harry, Diana’s second son and William’s younger brother. Harry decided to give William their mother’s ring to give to Kate as her engagement ring.
‘Our website crashed, phones are ringing like crazy,’ said Michael Arnstein, CEO of the Natural Sapphire Co. ‘We just hope we can handle the demand.'”
Stores and websites are flooded with fake sapphire rings for sale. Below is a photo of one store’s offering:
Readers, for more of my posts on Kate Middleton and the British Royal family, click here.